This is a continuation of the previous article in the series, which can be found here. Driving your target audiences to make the decision to adopt your innovation requires striking […]
Driving the Adoption Decision
This is the fourth article in the series “Innovation Without Adoption Is Simply an Academic Exercise.” Once members of a target audience are persuaded that an innovation has value to […]
Drive Adoption with the Power of Persuasion – Part II
This is a continuation of the previous article in the series, which can be found here. The good news is that persuading your target audiences to adopt your innovation is […]
Drive Adoption with the Power of Persuasion
This is the third article in the series “Innovation Without Adoption Is Simply an Academic Exercise.” Once your target audiences are aware of and understand your innovation, the second of […]
Drive Adoption by Leveraging Knowledge – Part II
This is a continuation of the second article in the series, which can be found here. Once you understand what information will raise the target audiences’ awareness and understanding of […]
Innovation without Adoption Is Simply an Academic Exercise
Innovation is happening at a frenetic pace. New materials, processes, technologies and products are rolled out continuously. They come from industry, academia, government institutions and even individuals in their garages […]
Successful Supply Chain Solutions Require Human Adoption
As advances in cloud computing and software-as-a-service (SaaS) continue, the ability to connect many manufacturing nodes in a supply chain holds great promise. However, the one obstacle that can doom […]
Three Fallacies of Supply Chain Risk Mitigation
Supply chain science has certainly come a long way, but many organizations still have a narrow view of supply chain intricacy and how best to mitigate the risks. This is […]
The Missing Link in Our Focus on U.S. Manufacturing
The increased focus on U.S. manufacturing by government and industry is certainly welcome. However, it is missing a key element if we are to be truly successful and globally competitive. […]
Today’s Manufacturing Supply Chain Mess
Manufacturing was simpler 40 years ago when making a product often took place within the same four walls. The design team could gather with the manufacturing team, reviewing and revising […]